Every business owner has, at some stage, taken a look at their website only to question why on earth a vital piece of information is missing.
Usually, it’s something obvious. The telephone number (no, really – it happens), or even the crucial call-to-action button that tells visitors exactly what they need to do in order to […]
In a world of Snapchat, Pinterest and Instagram, Facebook is something of an old hand. In fact, it’s hard to believe that the world’s most recognisable social network was originally launched way back in 2004.
Back then, it was nothing more than a vehicle used by college kids in America to connect with one another. Now, […]
Constant improvement is something the restaurant industry has long strived for. And, generally speaking, it’s been rather successful at it, even if it occasionally falls foul of being more pretentious than is strictly necessary.
In our blog of the week, the Wall Street Journal looks at seven new restaurants that laugh in the face of tired, old, […]
Panic stations! Halloween is but days away and you’ve done absolutely nothing marketing-wise for your restaurant that could even remotely be described as ‘spooky’.
Don’t worry. There’s still time. In fact, this time of the year is all about surprising people and catching them off guard, so a bit of last minute promotion isn’t a bad […]
London’s first eating establishment to actively encourage its diners to remove every item of clothing before settling down for a slap up meal (if you’ll excuse the expression) had over 46,000 people on its waiting list at launch. Forget the naked chef – naked restaurants are on the rise.
Forty-six thousand people willing to get naked. In […]
The craft beer market is thriving, with small and independent brewers continuing to grow in double-digit figures. As such, restaurants and bars are regularly forced to decide which logos to place on their pumps and the types of bottles that should adorn their fridges.
There’s a good chance, however, that they haven’t thought a great deal about […]
For anyone who has spent a considerable amount of time within the tech realm <raises hand>, the rate at which software has become a permanent fixture in modern day society is simply staggering.
‘Apps’ (the word ’software’ has all but been consigned to the history books) are now an intrinsic part of the world we occupy. […]
We’re all human. Sometimes, we make mistakes – silly mistakes.
Unfortunately, in the restaurant trade, even the silliest of errors can result in very unhappy diners. And unhappy diners talk; consumer opinion drives commerce in the modern world and if you inadvertently upset a guest, the domino effect of their anger can be rather frightening.
It starts […]
We live in exciting times. Big data, an ever-expanding social media landscape and devices which appear to be capable of pre-empting our movements may understandably strike fear into those worried about privacy and big brother tactics on behalf of massive corporations, but they also present incredible opportunities for small businesses.
Restaurants, in particular, are likely to benefit […]
If you’re good with people, love food, enjoy working in busy environments and value camaraderie and teamwork over sole endeavours, working front of house in a restaurant could be the perfect career.
Perfect, but challenging, mind. For every nice customer, there’s a difficult one who demands every green bean to be cut to the same length; […]