Fancy some silliness for a Friday after what has been an incredibly bonkers 7 days for the UK?

Sure. So do we.

Our favourite restaurant-related content this week comes from the Metro and features a fast food chain in Australia called ‘Mr Burger‘ which thinks it has hit on a rather fantastic method of brand promotion (and, arguably, it’s working, given the speed with which the news has spread online).

The premise is simple. If you want free burgers for life at Mr Burger, you’ll have to change your name… to ‘Burger’. Yep – you read that right.

And we bet they’ll get some takers.